Digital Marketing Course in Ambawadi

Module 1: Keyword Research

 

• • What is Keyword in SEO?

• • How to Identify ( Digital Marketing Course in Naroda ) Related Keywords to respective Business?

• • Personal SEO Training Naroda – How keywords help in Content Writing

• • Tools Used for Keyword Research

• • Uber Suggest Tool Vs Google Keyword Planner

• • Analyzing competitor keywords and tools used.

• • What is Keyword Search Volume and Difficulty?

• • How to Choose Right Keyword

• • Factors need to consider while doing Keyword research

• • How to Prepare Keyword Research Template?

Module 2: On Page SEO

 

• • Title and Meta tag Optimization

• • Keyword Placement

• • Content Optimization

• • URL re-writing/ renaming.

• • URL Canonicalization also known as Standardization (301 redirects using.htaccess code).

• • Targeting Different Keywords (Primary and Secondary Keywords)

• • Understanding UI and UX Structure of Website

• • Importance of Schema Tag.

• • Competitor Analysis.

• • Minify HTML, CSS and Js Files

• • Header Tag Importance in Landing Page

• • Importance of H1, H2, H3 Tags.

• • Difference Between XML and HTML Sitemap

• • Robots Text Creation and Its use.

• • Keyword density Check.

• • Anchor Tag Optimization

• • Structure Snippets.

• • How to Rank in Zeroth Position

• • How to Reduce Loading Time of Website?

• • Compress Images and Optimize Image

• • Reducing Page Size Content

• • Internal Linking and External Linking

• • URL Structure

• • Prepare On Page SEO Template

Module 3: Google Search Console

 

• • Adding Website to Google Search Console

• • Verify Website with Different Methods

• • Use of Google Search Console

• • Configuration Settings.

• • URL Parameters.

• • Search Analytics Reports.

• • Crawl Errors/Stats.

• • Google Fetch.

• • Blocking the Crawler and blocking pages.

• • Traffic Generating.

• • Search Queries.

• • Links to Site / Internal Links.

• • Resubmitting Sitemaps.

• • txt tester.

• • Remove/ Temporarily hide URL’s from search results.

• • Remove URL’s from index.

• • Warning Suggestion

• • Rich Snippets.

• • Back Link Analysis

Module 4: Google Analytics

 

• • What is Google Analytics?

• • Use of Google Analytics?

• • Difference Between Universal Analytics Vs Global Analytics

• • How to Setup Google Analytics?

• • How to Track Website

• • For mobile app VS Website Vs AMP Website tracking

• • Linking other google products like Search Console with google ads

• • Schedule Email Reports

• • Google analytics Key Term Metric

• • Creating Event and Goals

• • Audience Reports

• • Demographics Reports

• • Geo Report

• • Behaviour Report

• • Engagement Report

• • Real Time Report

• • Benchmarking Report

• • Users Flow Report

• • E-commerce Report

• • Adwords Report

• • Social Report

• • Search Console Report

Module 5:Part of Off-Page Optimization in SEO

 

• • Directory Submissions.

• • Social Bookmarking.

• • Slide share Submission.

• • Blog Commenting.

• • Classified Submissions.

• • Guest Blogging.

• • Article Submission.

• • Press Release Submission.

• • Deep Linking.

• • Search Engine Submission.

• • Image Submission.

• • Google Reviews.

• • Google Mapping.

• • Quora answers.

Module 6: Website Auditing

 

• • Tools used for Website Audit

• • Benefits of Doing Auditing

• • Website Auditing factors

Module 7: SEO Proposal Preparation

 

• • How to Prepare Proposal

• • Factors need to add in proposal

• • How to Explain Proposal to Client?

Module 8: Freelance SEO Project

 

• • What is Freelance?

• • How to Find Freelance SEO Project?

• • How to Approach Clients

• • How to Charge for SEO Project

Module 9: Tools Used for SEO

 

• • Gtmetrix Tool

• • Google Analytics and Search Console

• • Small seo tools

• • Moz SEO Tool

• • Backlinkwatch.com

• • Pingdom

• • Google Keyword Planner

• • All in one Webmaster

• • Seoptimer

• • Yoast Plugin

• • Indexation Checker tool

• • Schema Tag Generator tools

• • Sitemap Generation tools

• • Google Page Speed Insights

• • Panda Penalty Checker tools

• • Copyscape.com

• • Tiny Jpg and Removebg

• • Broken links Checker

• • Ubersuggest

• • Google Trends

• • Similar Web Vs Alexa

• • Sitemap Generator

• • Google Search Console

Module 10: Google Algorithm

 

• • Google Panda

• • Google Pigeon

• • Google Penguin

• • Google Mobile Friendly

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We Provide Digital Marketing Course in Prahladnagar , Nehru Nagar , Satellite, Shyamal , Hanspura , Naroda , Maninagar , Ghatlodia , Science City , South Bopal , Shilaj , Chandkheda , Nikol, C G Road , Chandlodia, Ghodasar, Ghuma , Gomtipur, Hathijan, Isanpur, Kubernagar, Maninagar, Motera, Naranpura, Nava Naroda , New Ranip, Sola Road, Bavla , Naroda, Shela , Krishna Nagar , Shahibaug etc.

For More Information Visit us Our website Other pages : SEO Training in Ahmedabad or Digital Marketing Course in Ahmedabad, Gujarat. India. Directly Call us : +91 – 9510352807.