Digital Marketing Course in Science city

Digital Marketing Course in Science City

Digital Marketing Course in Science City , Ahmedabad. We Provide SEO Training in Science City , Best SEO Course in Science city , Digital Marketing Classes in Science city & SEO Training Science City and Digital Marketing Training Science city near me.

Myself Mehul Provide SEO Training in Science City or Digital Marketing Course in Science City , Ahmedabad city location since 2012. We Provide Best Digital Marketing Training in Science City Ahmedabad with Latest Syllabus and Less Fees. 

Digital Marketing Course in Science City,  Ahmedabad> Offline Digital Marketing Course  & Personal Digital Marketing Course in Science city , Near me. SEO Training Science city Ahmedabad & Advanced SEO Training Course in Science City Ahmedabad ( Personal Digital Marketing Course in Science City ) Based Syllabus are as below

Digital Marketing Course in science city Syllabus – 2023

Digital Marketing Course Overview

Search Engine Optimization Course( SEO ) 

What are Search Engines and Basics?

• HTML Basics.

• On Page Optimization.

• Off Page Optimization.

• Essentials of good website designing & Much More.

Content Marketing Course

Content Marketing Overview and Strategy

Content Marketing Channels

• Creating Content

• Content Strategy & Challenges

• Image Marketing

• Video Marketing

• Measuring Results

Website Structuring 

What is Website?- Understanding website

• How to register Site & Hosting of site?

• Domain Extensions

Website Creation Using WordPress

Web Page Creation

• WordPress Themes, Widgets, Plugins

• Contact Forms, Sliders, Elementor

Blog Writing

Blogs Vs Website

• How to write blogs for website

• How to select topics for blog writing

• AI tools for Blog writing

Google Analytics


• Navigating Google Analytics

• Sessions

• Users

• Traffic Source

• Content

• Real Time Visitors

• Bounce Rate%

• Customization

• Reports

• Actionable Insights

• Making Better Decisions

Understand Acquisition & Conversion 

Traffic Reports

• Events Tracking

• Customization Reports

• Actionable Insights

• Making Better Decisions

• Comparision Reports

Google Search Console 

Website Performance

• Url Inspection

• Accelerated Mobile Pages

• Google index

• Crawl

• Security issues

• Search Analytics

• Links to your Site

• Internal Links

• Manual Actions

Search Optimization Introduction

What is voice engine optimization?

• How do you implement voice search optimization?

• Why you should optimize your website for voice search?

E Commerce SEO Course Work

Introduction to E commerce SEO

• What is e-commerce SEO?

• How Online Stores Can Drive Organic Traffic

Google My Business : Local Listings

What is Local SEO

• Importance of Local SEO

• Submission to Google My Business

• Completing the Profile

• Local SEO Ranking Signals

• Local SEO Negative Signals

• Citations and Local

• Submissions

Social Media Optimization Course

What is Social Media?

• How social media help Business?

• Establishing your online identity.

• Engaging your Audience.

• How to use Groups, Forums, etc.

Facebook Marketing Course

How can Facebook be used to aid my business?

• Developing a useful Company / fan Page

• Establishing your online identity.

• Engaging your Audience, Types of posts, post scheduling

• How to create & use Groups

• Importance of Hashtags & how to use them

Twitter Organic

Digital Marketing Course in Science City Ahmedabad -Basic concepts – from setting-up optimally, creating a Twitter business existence, to advanced marketing procedures and strategies.

How to use Twitter

• What are hashtags, Lists

• Twitter Tools

• Popular Twitter Campiagns

LinkedIn Marketing Course (Organic )

Your Profile: Building quality connections & getting recommendations from others

• How to use Groups-drive traffic with news & discussions

• How to create LinkedIn Company Page & Groups

• Engaging your Audience.

Youtube Marketing Course (Organic)

How to create YouTube channel

• Youtube Keyword Research

• Publish a High Retention Video

• YouTube ranking factors

• YouTube Video Optimization

• Promote Your Video

• Use of playlists

Video SEO 

YouTube Keyword Research

• Publish a High Retention Video

• YouTube Ranking Factors

• YouTube Video Optimization

Youtube Monetization

YouTube channel monetization policies

• How Does YouTube Monetization Work?

• YouTube monetization requirements

Social Media Tools

What are the main types of social media tools?

• Top Social Media Tools You Need to Use

• Tools used for Social Media Management

Social Media Automation

What is Social Media Automation?

• Social Media Automation/ Management Tool

• Buffer/ Hootsuite/ Postcron

• Setup Connection with Facebook, Twitter, Linkedin, Instagram, Etc.

• Add/ Remove Profiles in Tools

• Post Scheduling in Tools

• Performance Analysis

Facebook Ads

How to create Business Manager Accounts

• What is Account, Campaign, Ad Sets, Ad Copy

• How to Create Campaigns on Facebook

• What is Budget & Bidding

• Difference Between Reach & Impressions

• Facebook Retargeting

Instagram Marketing Courses ( Organic & Paid Ads)

Text Ads and Guidelines

• Image Ad Formats and Guidelines

• Landing Page Optimization

• Performance Metrics: CTR, Avg. Position, Search Term

• Report, Segment Data Analysis, Impression Shares

• AdWords Policies, Ad Extensions 

Linkedin Ads  

How to create Campaign Manager Account

• What is Account, Campaign Groups, Campaigns

• Objectives for Campaigns

• Bidding Strategies

• Detail Targeting

Youtube Advertising 

How to run Video Ads?

• Types of Video Ads:

• Skippable in Stream Ads

• Non Skippable in stream Ads

• Bumper Ads

• Bidding Strategies for Video Ads

Google PPC

Ad-Words Account Setup

• Creating Ad-Words Account

• Ad-Words Dash Board

• Billing in Ad-Words

• Creating First Campaign

• Understanding purpose of Campaign

• Account Limits in Ad-Words

• Location and Language Settings

• Networks and Devices

• Bidding and Budget

• Schedule: Start date, end date, ad scheduling

• Ad delivery: Ad rotation, frequency capping

• Ad groups and Keywords

Search Ads / Text Ads

Text Ads and Guidelines

• Landing Page Optimization

• Performance Metrics: CTR, Avg. Position, Search Term

• Report, Segment Data Analysis, Impression Shares

• AdWords Policies, Ad Extensions

CPC bidding

• Types of Keywords: Exact, Broad, Phrase

• Bids & Budget

• How to create Text ads

Image Ads

Targeting Methods: Keywords, Topics, Placement Targeting

• Image Ad Formats and Guidelines

• Performance Metrics: CPM, vCPM, Budget

• Report, Segment Data Analysis, Impression Shares

• Frequency Capping

• Automated rules

• Target Audience Strategies

Video Ads 

How to Video Ads

• Types of Video Ads

• Skippable in stream ads

• Non-skippable in stream ads

• Bumper Ads

• How to link Google AdWords Account to YouTube Channel

Discovery Ads 

What are Discovery Ads

• How to Create Discovery Ads

• Bidding Strategies

• How to track conversions

Bidding Strategies in Google Ads 

Different Bidding Strategies in Google AdWords

• CPC bidding, CPM bidding, CPV bidding

• How to calculate CTR

• What are impressions, impression shares

Performance Planner

Lead create after ranking Result 

Why Lead Generation Is Important?

• Understanding the Landing Page

• Understanding Thank You Page

• Landing Page Vs. Website

• Best Practices to Create Landing Page

• Best Practices to Create Thank You Page

• What Is A/B Testing?

• How to Do A/B Testing?

• Converting Leads into Sale

• Understanding Lead Funnel

Conversion Tracking Tool 

Introduction to Conversion Optimization

• Conversion Planning

• Landing Page Optimization

Remarking and Conversion 

What is conversion

• Implementing conversion tracking

• Conversion tracking

• Remarketing in adwords

• Benefits of remarketing strategy

Building remarketing list & custom targets

• Creating remarketing campaign

Quora Marketing

How to Use Quora for Marketing

• Quora Marketing Strategy for Your Business

Growth Hacking Topic

Growth Hacking Basics

• Role of Growth Hacker

• Growth Hacking Case Studies

Introduction to Affiliate Marketing Course

Understanding Affiliate Marketing

• Sources to Make money online

• Applying for an Affiliate

• Payments & Payouts

• Blogging

Introduction to Google Adsense 

Basics of Google Adsense

• Adsense code installation

• Different types of Ads

• Increasing your profitability through Adsense

• Effective tips in placing video, image and text ads into your website correctly

Google Tag Manager

Adding GTM to your website

• Configuring trigger & variables

• Set up AdWords conversion tracking

• Set up Google Analytics

• Set up Google Remarketing

• Set up LinkedIn Code

Email Marketing

Introduction to Email Marketing basic.

• How does Email Marketing Works.B

• Building an Email List.

• Creating Email Content.

• Optimising Email Campaign.


• Email Marketing Best Practices

SMS Marketing

           Setting up account for Bulk SMS

Naming the Campaign & SMS

• SMS Content

• Character limits

• SMS Scheduling

Media Buying 

Advertising: Principles, Concepts and Management

• Media Planning

whatsapp Marketing

Whatsapp Marketing Strategies

• Whatsapp Business Features

• Business Profile Setup

• Auto Replies

Influencer Marketing Course

Major topics covered are, identifying the influencers, measuring them, and establishing a relationship with the influencer. A go through the influencer marketing case studies.

Freelancing Projects 

• How to work as a freelancer

• Different websites for getting projects on Digital Marketing

Online Reputation Management 

• What Is ORM?

• Why We Need ORM

• Examples of ORM

• Case Study

Resume Building 

• How to build resume for different job profiles

• Platforms for resume building

• Which points you should add in Digital Marketing Resume

Interview Preparation 

Dos and Don’t for Your First Job Interview

• How to prepare for interview

• Commonly asked interview question & answers

Client Pitch 

How to send quotation to the clients

How to decide budget for campaign

Quotation formats

Graphic Designing Canva 

How to create images using tools like Canva 

• How to add effects to images

Analysis Of other website

For More Information Visit us Our website Other pages : SEO Training in Ahmedabad or Digital Marketing Course in Ahmedabad, Gujarat. India. Directly Call us : +91 – 9510352807

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